ecommerce digital marketing
Yes, no question, it's complicated, many choices and it's ultra-competitive when you are trying to become a presence in online sales. The business of selling online will reach $4.058 trillion by 2020, with an estimated 2.14 billion digital buyers by 2021 and an average US consumer spending 36% of their annual household budget online.
First, what is eCommerce definition? Simply, it's the buying and selling goods or services on the internet. If you provide this online, you are part of the eCommerce world in one of these six categories:
1. B2C-Business to Consumer
2. B2B-Business to Business
3. C2C-Consumer to Consumer
4. C2B-Consumer to Business
5. B2A-Business to Administration
6. C2A-Consumer to Administration
You may fit in one or several of these categories; overall, these segments are growing on an average of 23% per year. Navigation of the platforms, payment systems, accounting integration, inventory, logistics is just of some of the pieces that are significant decisions. Combine that with the marketing and sales component, and you create a whole division. Yes, you are correct. It is a significant task to do it correctly, and we have the expertise and team to help to reduce your costs and be successful in the online marketplace.
Just like all our clients, we provide the following:
Our team will review your industry trends, evaluate and analyze your national, regional, and local competitors. We figure out the data we need to research for comparative analysis. After a competitive analysis, we review your company's strength, weakness, opportunities, and threats with your sales team. A process in how we change your sales stream and what new sales we can target efficiently. Then we summarize our findings, create a budget and timeline and goals for your company to allow us to measure the analytics for your return on investment.
Simple right? Yes!. It's about taking advantage of your organic SEO with your current web presence. Otherwise, you will be invincible online and will always be struggling against the big budgets of the goliath companies. We love to rival the big companies and their vast marketing budgets. We have the expertise to put you next to the most prominent national competitors. eCommerce is not just about marketing; it's much deeper to make a real impact. Connect with us below for a free digital marketing analysis. Let us evaluate if we can help your company get to the next level with our expertise.